Email Reminders

Email Reminders Add-on allows you to Send Automated Emails to members when certain events are about to, or have already happened (e.g. Subscription Expires, Last Login, Subscription Activation).

This is one of the most efficient ways to increase signup rates and improve member retention for your membership site.

Activate the Email Reminders Add-on

Email Reminders is a Basic add-on, available with a Paid Member Subscriptions Basic, Pro, or Agency license only.

After purchasing a premium version of Paid Member Subscriptions, you can check the following guide on how to install Paid Member Subscriptions.

Email Reminders Add-on Settings

After you activate the Email Reminders Add-on go to Paid Member Subscriptions -> Email Reminders -> Add New to add your first Email Reminder.

After you click on the “Add New” button you will be able to setup your first Email Reminder.

Inside you can set up the Email Reminder Title and the Email Reminder Details:

• Send Reminder To – Select whether you want it to be a member or an admin reminder
• Trigger Type– Select how you want to send the emails.
• Trigger Event – Enter the trigger event for the Email Reminder
• Email Subject – The Email Reminder Subject. You can use the Available Tags
• Email Content – Enter the Email Reminder Content. You can use the Available Tags
• From Name and From Email – You can set the From Name and From Email in under General Email Options
• Subscription(s) – Select the Subscription(s) to which this Email Reminder should be sent to
• Status – Select the Email Reminder Status to Active or Inactive

Send Reminder To

Here you can decide if you want the email sent to members or to administrators.

Trigger Type

From here you can choose if the email is sent with a delay or it’s sent instantly.

Delayed Trigger Event

If we choose Trigger Type → Delayed, then inside the Trigger Event, we can set up the Time when the Event should be triggered (Hours, Days, Weeks, Months) and the Event Type. The Email Reminders can be scheduled to be automatically sent using a trigger event:

• after Member Sings Up (subscription active) – Can be used for Up-Selling, highlighting Premium Content
• after Member Abandons Signup (subscription pending) – Very efficient in increasing member signup rate
• before Subscription Expires – Used for Subscriptions which don’t Renew Automatically
• after Subscription Expires – Used for notifying the user about the new content that he is missing
• before Subscription Renews Automatically – To let the user know before he’s billed again
• since last login – Can be used to increase user engagement and retention

Instant Trigger Events

If you choose Trigger Type → Instant, then the created email will be sent instantly to the users when that certain event occurs.

The trigger events available when using the Instant type of emails are different than the ones when a delayed-type is used. For the Instant type of emails, the trigger events are:

• Account Creation
• Subscription Active
• Subscription Expired
• Subscription Canceled
• Payment Completed
• Payment Pending
• Payment Failed

One of the main use cases for this functionality is that it allows you to set up different emails for different subscriptions. In the above example, the Subscription Activation email will be sent only to the users who purchase the “Gold” subscription plan.

Email Subject

Here we set up the Email Subject of our Email Reminder. We can use the Available Tags.

Email Content

Here we set up the Email Content of our Email Reminder. We can use the Available Tags.

Below is an example of how the Email Content could look like:

From Name and From Email

You can set the From Name and From Email in Paid Member Subscriptions -> Settings -> E-Mails.

Subscription(s)

After composing the Email Content you’ll be able to filter which members receive this Email Reminder based on their Subscription Plan. You can send the Email Reminder to all members by selecting the “All Subscriptions” option.

All the Subscription Plans created in Paid Member Subscriptions -> Subscription Plans will be displayed here.

In our case, the “1 Hour after Member Abandons Signup (Subscription Pending)” Email Reminder will be sent to all the users who subscribed to our Subscription Plans but didn’t complete the payment.

Extra Email Tags

The add-on also enables the use of extra tags that output information about the user or about the subscription. These tags can be used for default emails such as the Activate Subscription Email (PMS -> Settings -> Emails) or for the custom Email Reminders that you can define.

Inside the Email Subject and the Email Content we can use the following tags:

• {{display_name}}
• {{subscription_name}}
• {{subscription_status}}
• {{subscription_start_date}}
• {{subscription_expiration_date}}
• {{subscription_price}}
• {{subscription_duration}}
• {{username}}
• {{site_name}}
• {{site_url}}

Managing Email Reminders

Once you’ve created at least one Email Reminder you can review it from the Email Reminders screen. From there you can view, edit, or delete any of the existing Email Reminders and also change their status into Active/Inactive. Only “Active” Email Reminders will be sent when the trigger event is met.

Email Reminders Errors

Emails are not sent

All emails are managed by your server. If you encounter issues with this and the emails are not sent, you should contact your hosting and bring the problem to their attention.

There’s also the possibility to configure a plugin which can overwrite the SMTP settings coming from your hosting provider. Such a plugin is Post SMTP Mailer/Email Log, this can be used for free and it lets you route the emails through Gmails SMTP server, as an example.
Check their FAQ and documentation for further instructions.